With online ordering revolutionising the takeaway food industry, ‘virtual restaurants’ still need a physical presence to put a human face to their brand, argues James Rix, CEO of Crowdify Global
Takeaway food is going online – in a big way. Deliveroo and new entrant Uber Eats are locked in a battle for the taste buds of Millennial, Gen Z and Gen Alpha consumers which is feeding their hunger for tasty and different food delivered to their doorstep.
According to a report published by investment bank UBS last June, with the catchy title, ‘Is the Kitchen Dead?’, food delivery sales worldwide are set to grow by an average of 20% a year between now and 2030, rocketing from $35 billion a year now to a gut-busting $365 billion.
UBS points out that economies of scale and high-tech advances like drone delivery and robot chefs could mean it would be cheaper for people to order food delivered than to cook it themselves at home. So there is a possibility that this trend might kill off the home kitchen – although don’t forget that in the world of music, vinyl is making a comeback, and there are probably just as many hobby cooks as there are people with old fashioned turntables…
Read the full version of this article via Restaurant Dive
(Originally published 22 April 2019)
Photo by Emmy Smith on Unsplash