Crista Cullen MBE, Olympic Gold medallist from Team GB’s hockey team at Rio 2016, has combined her Kenyan roots with her passion for sport to launch ‘Together for Water’ – an empowering event on a collective mission to accumulate enough miles to virtually travel the 6,000 mile…
Morocco has launched its first food and drink export campaign in the UK, kicking off with a branded food truck experiential and sampling activation, provided and designed by award winning, Food Truck Masters. The ‘From Morocco to UK’ campaign includes a branded, classic food truck touring across London to deliver Moroccan produce to consumers – promoting not only the…
Barely a day goes by without news alerts pinging up with another new development on the current national driver shortage crisis sweeping across the nation. From Nando’s chicken to McDonald’s milkshakes to Haribo sweets, the food industry’s battle continues, wreaking havoc across the supply chain…
Bakers Basco, working with the team at KLPR, has unveiled a revamped website with new features that aim to simplify the site’s navigation and bring it into the modern age as a valuable resource of information. New features include a detailed ‘About Us’ section, broken…
Millions of plastic bread baskets and other food delivery equipment go missing every year. It’s an issue that has plagued the baking industry for many years; with typical losses in excess of 60% and, in extreme cases, in excess of 100%. But the baking industry…
Dorian Payne, Client Services Director at promotional staffing agency StreetPR, has been elevated to the role of Managing Director, as the company’s founder and longtime MD James Rix steps back to focus on the group’s burgeoning digital business, Crowdify Global, and new venue – Knowhere…
Many products used in logistics across the supply chain are designed to be reused multiple times rather than being disposed of after a single use – known as the ‘circular economy’ – but a lack of education and awareness might be hindering businesses’ chances at…
I’m not your typical entrepreneur. As a 38-year-old business owner with a handful of successful marketing agencies under my belt, I’ve never been one to follow any sort of blueprint or rulebook when it comes to launching or running businesses. I’m what you might call…
New industry initiative equips advertisers, agencies and publishers with guidance on CLS, LCP and FIP under Google’s new Web Vitals changes for digital advertising in May Future Plc, the global platform for specialist media, and programmatic rich media platform JustPremium have partnered for extensive testing…
Almost half (46%) of the UK public feel that too much multi-use plastic is recycled unnecessarily and believe that local councils (56%) and the government (46%) have a part to play in tackling this issue, according to a new YouGov survey commissioned by Bakers Basco…