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KLPR @ WORK news, thought and inspiration - page 7

KLPR designs new Bakers Basco website

KLPR designs new Bakers Basco website

Bakers Basco, working with the team at KLPR, has unveiled a revamped website with new features that aim to simplify the site’s navigation and bring it into the modern age as a valuable resource of information.   New features include a detailed ‘About Us’ section, broken…

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How local councils can help stop unnecessary plastic ending up in landfill

How local councils can help stop unnecessary plastic ending up in landfill

Millions of plastic bread baskets and other food delivery equipment go missing every year. It’s an issue that has plagued the baking industry for many years; with typical losses in excess of 60% and, in extreme cases, in excess of 100%. But the baking industry…

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Dorian Payne takes the reins at StreetPR as founder James Rix steps back to focus on the marketing agency group’s thriving digital business

Dorian Payne takes the reins at StreetPR as founder James Rix steps back to focus on the marketing agency group’s thriving digital business

Dorian Payne, Client Services Director at promotional staffing agency StreetPR, has been elevated to the role of Managing Director, as the company’s founder and longtime MD James Rix steps back to focus on the group’s burgeoning digital business, Crowdify Global, and new venue – Knowhere…

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Collaboration in the supply chain: We need to work together to help tackle unnecessary recycling of plastic returnable transit packaging

Collaboration in the supply chain: We need to work together to help tackle unnecessary recycling of plastic returnable transit packaging

Many products used in logistics across the supply chain are designed to be reused multiple times rather than being disposed of after a single use – known as the ‘circular economy’ – but a lack of education and awareness might be hindering businesses’ chances at…

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Was I crazy to buy a pub during lockdown? Lessons from a marketing entrepreneur

Was I crazy to buy a pub during lockdown? Lessons from a marketing entrepreneur

I’m not your typical entrepreneur. As a 38-year-old business owner with a handful of successful marketing agencies under my belt, I’ve never been one to follow any sort of blueprint or rulebook when it comes to launching or running businesses. I’m what you might call…

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JustPremium and Future Plc partner for extensive testing on Google’s Web Vitals initiative

JustPremium and Future Plc partner for extensive testing on Google’s Web Vitals initiative

New industry initiative equips advertisers, agencies and publishers with guidance on CLS, LCP and FIP under Google’s new Web Vitals changes for digital advertising in May  Future Plc, the global platform for specialist media, and programmatic rich media platform JustPremium have partnered for extensive testing…

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Global Recycling Day 2021: UK public feel that too much plastic is recycled unnecessarily and believe local councils and government have a part to play in tackling this issue

Global Recycling Day 2021: UK public feel that too much plastic is recycled unnecessarily and believe local councils and government have a part to play in tackling this issue

Almost half (46%) of the UK public feel that too much multi-use plastic is recycled unnecessarily and believe that local councils (56%) and the government (46%) have a part to play in tackling this issue, according to a new YouGov survey commissioned by Bakers Basco…

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Can the baking industry defeat bread basket attrition?

Can the baking industry defeat bread basket attrition?

The issue of lost bread baskets has been a persistent thorn in the industry’s side, but a joined-up approach and advances in technology are making a real difference. Baskets and dollies that have been stolen, broken or returned to the wrong baker can set a…

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Business of Fashion: The Evolution of Omnichannel

Business of Fashion: The Evolution of Omnichannel

Today, retailers are connecting online and offline touchpoints to create more effective purchase journeys. In a recent feature, Business of Fashion looked at how they’re doing it — featuring expert comment from Conor McGrath at parcelLab. “The [market-incumbent] retailers have big store networks, and they…

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Following the audit trail: Why plastic recyclers need stricter regulations

Following the audit trail: Why plastic recyclers need stricter regulations

Paul Empson, General Manager for bakery equipment supplier Bakers Basco, calls for more legislation and enforcement in plastics recycling, just like they did for scrap metal nearly a decade ago, in a bid to deter unscrupulous recycling operations. Most people see recycling as a benefit…

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